The Don’ts of Social Media

I’m sure you can tell by now that I love to read and write about social media. I love to filter through the hundreds of thousands of articles on Marketing Profs, Gartner, McKinsey etc and blog, often highlighting key points addressing how you can improve your social media execution.

What I don’t often comment on is what NOT to do when posting on behalf of your organisation using any social channel. A great article by Brick Marketing titled “6 Social Media Don’ts to Consider” dives into the things to avoid when executing on your social media strategy. Brick Marketing suggest that you…

  • Don’t Avoid It
  • Don’t Ignore It
  • Don’t Advertise
  • Don’t Forget Niche Sites
  • Don’t Forget to Set Goals
  • Don’t Worry About it So Much

YouTube is a fantastic medium for finding B2B videos on Social Media tips and tricks, and of course, plenty of don’ts. After all, “YouTube is the second largest search engine in the world” (Socialnomics).

Here is a great example of “The Do’s and Don’ts of Social Media for Business

About Michael

After studying Marketing at both Wollongong University and the University of Technology, Sydney, Michael Worked in B2B Marketing for the Cronulla Sharks Football Club for 3 years. Currently at CRMNow, he looks at Customer Relationship Management as a vital aspect of successful business and with a passion for Social Media and Digital Marketing he believes that all businesses have the potential to grow and remain profitable no matter the size.

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