Everything You Always Wanted To Know About Sales & Selling: Chapter 3 The Product


We have included a new section of Clive Smith’s Book, “Everything You Always Wanted To Know About Sales & Selling”. Chapter 3 The Product which delves into why a salesperson needs tools and techniques to analyse products to create the sales messages you need.

Click Here to see the Contents page.


About Michael

After studying Marketing at both Wollongong University and the University of Technology, Sydney, Michael Worked in B2B Marketing for the Cronulla Sharks Football Club for 3 years. Currently at CRMNow, he looks at Customer Relationship Management as a vital aspect of successful business and with a passion for Social Media and Digital Marketing he believes that all businesses have the potential to grow and remain profitable no matter the size.

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