Getting Your Head Around The Numbers
Social media continues to be high on many companies lists of things they have to do. However knowing what to do and how to do it are a separate discussion. Gaining some insight into the numbers can help push you in the right direction.
As I talk with prospects and clients I hear them wanting to understand how social media could be helpful not only to their business, but how is it helpful to prospects and clients. Are their prospects using social media to learn about their products and services.
Many companies are feeling fragmented by social media, their client management system and their prospect data are in different systems and then you add social media as a third, fourth and maybe fifth system. Gaining any degree of insight is almost impossible.
At CRMNow we’re helping our prospects and clients bring together what are essentially additional communications channels together in one place, Oracle CRM On Demand. The cloud base Oracle CRM On Demand system allows sales, marketing and customer service to have a single view of all methods of communication.
Click on the link below to view a short video with all the numbers you’re looking for.