Chris discusses web based video and the impact it’s having on learning in many areas of our schools, businesses and communities. We know that learning takes place in all aspects of our lives, from the more traditional halls of high school or university as well as our offices and workplaces.
Smarter companies are beginning to understand that engaging their prospects and clients through video content delivers better results. From a Search Engine Optimisation (SEO) point of view, video will drive your Google ranking faster than pages and pages of text.
As you look to increase your web based video content, here are some things to think about:
- Do you have the ability to produce video based content for your website and email communications?
- Once uploading your new videos are you optimising their presence on the web through SEO
- Is YouTube the best place for your video’s?
- What’s Vimeo?
- Are your Marketing, Sales and Customer Services teams prepared and ready to respond to the queries that may come in based on the increased number of video’s available from your website?